Explore Some Of Our Best Sellers



EVERY MONTH you could stand a chance to WIN a R1000 YayBaby Voucher to use towards your Gift Registry/New Mom purchases.
All you need to do is:
CREATE your online Gift Registry with us.
Pop us an email to say HI with your registry details.
ACTIVATE your registry with a valid purchase.
Each purchase made on your registry will gain you an additional entry into the MONTHLY lucky draw.
Winners are announced each month on social media, so be sure to follow us on Instagram and Facebook.

For Baby

For all those items, that make life with your baby that little bit more comfortable, browse through our For Baby Collection. Our biggest collection of products are designed to keep your little one nurtured and happy. The collection includes everything you need for changing, bathing and a good night's rest; as a well as feeding accessories, play gyms, swimming attire, and sophisticated, hand-made wooden toys.
Shop For Baby

For Mom

Gorgeous essentials and items that have been specifically created for a pregnant or breastfeeding woman. The collection includes stretch mark prevention creams and oils, calming tea, milk lactation stimulants, nipple cream and breast pumps.
Shop For Mom

Gift Registry

We offer a gift registry service for your upcoming baby shower. At YayBaby we only offer products that have been tried, tested and recommended by Real Life Moms. Moms LOVE our product range and we only have your best interests at heart. BEST OF ALL: Items will arrive gift wrapped and with a card, which makes the process totally hassle free. Register with us online and receive personalised service, put together with love from us.
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Real Mom Experiences

Yay Baby SA

Who We Are

Yay Baby offers a hand-picked selection of baby and toddler essentials, chosen for moms by moms. Our essential collection is designed to make your transition into motherhood as simple and comfortable as possible. From that first breath to those first steps, and everything in between, we have your best interests at heart.